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Recovering from a Google Penalty

Recognizing And Recovering From A Google Penalty

So you have a website for your business, and you’ve been getting steady streams of traffic since using the various SEO tactics you read about online. However, lately your site hasn’t been getting the same amount of traffic it use to. In fact, over the past several weeks, you’ve seen a significant drop in the number of hits your web pages have been getting. Unfortunately, you can’t figure out why this is happening. Is your site just not very popular anymore? The odds are you and your site have run into google panda and penguin issues.

Most website owners don’t even realized they’ve been penalized by Google. They spend weeks and weeks trying to re-work and modify their sites in order to help get traffic back up, but nothing seems to work. The most common penalty websites tend to receive from Google is the Panda penalty.

The Panda penalty is issued when there’s a problem with the quality of your website. Google values high-quality content much more these days, and sites who don’t provide this kind of content are punished. The search engine uses a special algorithm in order to distinguish between low and high-quality content.

How do you know if the Panda penalty is the penalty you’ve been given? You’ll start to notice a gradually decline in the traffic you receive. You’ll also have difficulties getting your page ranked on results pages. You can Recover from a Google Penalty like this by simple adding more content that’s useful, well researched, and helpful. Also focus on eliminating any useless content you might have.

The second penalty most sites receive […]

Bring More Leads with Local SEO

Having a high ranking site in popular search engines like Google can definitely help a lot. Surprisingly not all businesses are aware of the benefits that they can gain with it. If you want to increase your leads which can later on be translated into actual sales, Local SEO or Local Search Engine Optimization is a must. On a closer look, local SEO can actually yield you a higher return on investment (ROI) when compared with spending on traditional marketing strategies like print ads, commercials, etc. – all of which are costly too. Some folks would even spend tens of thousands of dollars each and every month on advertisements that simply wouldn’t convert to actual paying customers. With all this being said, why spam your target clients with thousands of dollars worth of advertising and marketing campaigns when you can definitely embrace a more effective alternative strategy.

SEO can help you in so many different ways – not to mention generating tons of quality leads. It can also help you by increasing your business with enhanced site visibility, branding, and much more targeted organic traffic from the major search engines like google, bing, and yahoo.

Online Business Visibility

One of the main goals of search engine optimization (SEO) is to have a high ranking on search engines in the free organic results. When a user searches online, he or she will browse the top search results – typically the top 3-4 results above the fold of the first page. When a user runs an online search query from one of the major search engines, if your site appears towards the top of the page, it will definitely work to your advantage! For one, when someone searches […]

June 30th, 2014|Categories: local marketing, local seo, seo|Tags: , , , , |0 Comments