mobile marketing

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Mobile Paid Advertising

Why Use Mobile Paid Advertising?

Everyone is aware that tablets and smartphones have replaced desktop computers.  A study done by Marketing Ink, the email company, showed that almost 65% of all commercial emails are being opened on tablets and smartphones.  This indicates an increase in excess of 60% compared to the previous three-month period.  In short, mobiles reign supreme — and Mobile Advertising is an effective tool to harness this mobile evolution! It is possible for you to jump on the bandwagon of this revolution.  By using paid mobile advertising, you can take advantage of the numerous benefits it has to offer.  Regardless of what you’re searching for in the online arena, if you type your query into the search bar, you will see several different advertisements on the side bar.  These are businesses using google mobile advertising to display their products and services related to your search.

Rankings

It is rare that people who use search engines move from page one to page two of the search results.   If you keep your business advertising advert on the first page of google, yahoo, and bing – it will be noticed by LOTS of online visitors.

Targeted Advertising

You no longer need to rely on search engine optimization as paid advertising resolves the problems related to it.  Your advertisement will only appear once your targeted keywords are included in the search.  Also, you only pay when someone actually clicks on your ad!

Boost to Traffic

By making use of an experienced paid advertising agency, your ads could be up and running in a very short amount of time.  This will offer you an immediate and effective traffic boost to your […]

Social Media Marketing for Your Business

Social Media Marketing – an Effective & Upward Marketing Trend

Social media marketing has revolutionized online marketing as all Internet users are using one or more of the many social networking websites, such as Facebook and Twitter. Internet marketing is never complete without social media, given the viral effect it has in promoting your business. Social media campaigns are backed by innumerable success stories. Even President Obama uses it as an effective tool to communicate with the public; in fact social media was a crucial part of his campaign. Let’s see how social media campaigns can help your business.

Social networking websites have gained unprecedented popularity as more and more people are joining them. According to statistics, Facebook membership has exceeded 500 million – yes a half a billion users — with more than half the members using the site on a daily basis. People spend a considerable amount of time on these sites, meaning that you can easily present your business information for them to view. Because of the global reach of the Internet, social media is used as an important source of news and other up-to-the-minute information; people not only use social media sites to expand their network of friends, but also to stay current. You just have to type a few sentences to let others know about the latest happenings or special things about your business. So, it’s simple and fast. Satisfied customers will definitely leave behind positive reviews that will add to the credibility of your business.

In a nutshell:

  • Social media campaigns have a proven record of success
  • Social media are regarded as a trustworthy information source for reviews and updates
  • Conducting a marketing campaign on social media is simple, fast and far-reaching
  • Potential customers who view […]
December 21st, 2012|Categories: advertising, local marketing, mobile marketing, promoting|0 Comments